HIGHLIGHTS FROM ETAIL EUROPE
We had an excellent showing at eTail Europe last week! The event attracted more than 1,000 retail decision makers, and we had great discussions with partners and customers on a number of topics.
One major topic of discussion was the potential impact of the EU’s second Payment Services Directive (PSD2), designed to promote innovation in online and mobile payments and make cross-border e-commerce safer. We also discussed the growing trend towards social media payment platforms and processing. As for e-commerce in general, mobile is now seen as the main driver, playing a major role in shaping consumer trends and patterns.
Our VP Global Sales Vincent Horovitz led two tracks — “Managing International Multi-Brand Customer Acquisition and Website Optimization: Lessons Learned From The Front Line” and “Acquiring International Customers” — and moderated the panel session “MARKETPLACE PANEL REVOLUTION: What You Need To Know About Your Friend (Or Foe).”
We look forward to seeing you at Money 20/20 Europe this week! Come see us in in Atrium Lounge, where we will be exhibiting with our partner PayU.